Washington Eye Doctors (Washington D.C.)– a trusted, multi-location optometry practice serving the D.C. metro area with cutting-edge eye care and an elevated patient experience.

In this project, I was brought in to diagnose and overhaul the practice’s underperforming SEO strategy. The goal? Increase local visibility, outrank competitors in high-value searches, and turn search traffic into booked appointments.

Dive into the case study to discover how smart conversion tactics and a refreshed social media strategy were used to grow the business and elevate the brand.